Blog
Working notes, not content marketing.
Most of these start as something we had to work out for ourselves. They are written with the product open, and the numbers in them are the numbers it charges.
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- 2 min readrank trackingfreelance
How to track rankings for multiple clients without losing your mind
One shared spreadsheet degrades fast past two or three clients. What actually goes wrong, and the structural fix — one project per client, tracking as a default, not an add-on.
- 2 min readrank trackingcomparison
Best rank tracking tools in 2026
A roundup of the tools people actually use to track rankings — Semrush, Ahrefs, Link-Assistant, SE Ranking, Nightwatch and Nextrank — including what each one is worse at.
- 3 min readrank trackingpricing
Tracking rankings without paying suite prices
Rank tracking costs about a tenth of a cent per check at wholesale. Here is where the rest of a $139 monthly bill goes, and how to spend less on purpose.